14 min read
Notification Fatigue: Why Employees Ignore Alerts – and How to Design Alerts They Read
Employees ignore alerts when the alert stream has taught them that most alerts can wait: company-wide sends that concern only a few people, routine...

One of DeskAlerts’ popular features is the scrolling ticker tape function where you are able to scroll a band of text along a section of your employees’ computer screens that appears in a way that’s similar to the ticker tape that goes along the bottom of the screen on news and current affairs television programs.
Just like a scroll news ticker, the digital scroll ticker appears on employees’ screens in an eye-catching way, and they are able to click on the headline or text you have sent them to find out more information.
More traditional methods of internal communication may not have the “cut through” and reach that a scrolling ticker can offer you, putting the information quite literally under your employees’ noses. Scrolling tickers will appear on the employees’ screens in a deliberately disruptive way, no matter what other software or application they are using at the time.’
The information that you send employees is completely up to you and you are only limited by your own imagination. Some of the things you can include in a ticker scroll include:
If you’d like to see some news ticker examples in action, get in touch with our internal communication experts for a free demo of DeskAlerts’ features today.
A scrolling ticker is a digital display element that’s commonly seen on news channels or websites, that presents a continuous stream of text that scrolls horizontally across a screen. Tickers display news headlines, stock prices and other updates, allowing people to quickly catch up on information without interrupting the main content being displayed.
The scrolling news bar is commonly referred to as a “news ticker” or simply a “ticker”.This news ticker tape displays a continuous stream of news headlines or updates.
The purpose of a scroll ticker is:
Ticker tape news delivery is traditionally used in the broadcast world to send updates on different topics quickly. Scrolling ticker tape helps to convey a sense of excitement and captures the essence of fast-paced news updates.
Send urgent notifications to PCs, phones, tablets, digital signage, and other corporate devices.
Display high-visibility alerts directly on employees' screens to help ensure critical messages are seen and acknowledged. Reach employees even when computers are locked, in screensaver mode, or idle.

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